Amplitude analytics
- AI Strategy (315)
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Unlock Travel & Hospitality Growth: Product Benchmarks and Metrics Top Teams Rely On
Benchmarks transform intuition into a clear product strategy for travel and hospitality. In this narrative, I share the key product metrics I rely on—activation, search-to-book conversion,…
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Quantitative Metrics vs. Qualitative Insight: How I Balance Data and Discovery to Grow Products
Numbers show what is changing; human insight explains why. I share a practical cadence for combining quantitative metrics with qualitative discovery to make sharper product decisions.…
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Healthcare Product Benchmarks That Matter: Actionable Metrics and Playbooks From Our Report
Healthcare product benchmarks create the clarity we need to prioritize the right bets and move faster with confidence. In this narrative, I share how I use…
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Game-Changing Product Benchmarks Every Media & Entertainment Leader Must Know
Benchmarks give product teams in media and entertainment an objective way to align strategy, prioritize roadmaps, and accelerate outcomes. This guide highlights the product metrics I…
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How to Build an Amplitude-Led Product and Content Loop
A practical operating model for turning Amplitude funnels, cohorts, and experiments into content decisions that improve activation and durable usage.
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Enterprise Go-To-Market That Wins: How Product Marketing Supercharges Analytics Adoption
Enterprise go-to-market succeeds when product marketing and product operate as one. I rely on Amplitude analytics, A/B testing with clear MDE, and continuous discovery to translate…
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How to Connect Voice of Customer to Behavioral Analytics
A practical method for linking customer feedback to cohorts, funnels, activation, retention, and experiments that support defensible roadmap decisions.
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Amplitude Browser SDK: Turn Web Vitals Into Product Decisions
A practical model for sending Web Vitals through Amplitude, protecting page performance, and tying LCP, INP, and CLS to product growth.
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Inside the Engine Room: How I Drive Scalable Analytics APIs, Reliability, and Performance
I share how I focus on the middleware and compute systems that power analytics at scale so teams can trust their data. I detail how overseeing…
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A Practical Measurement System for B2B Product-Led Growth
Build a B2B PLG scorecard that connects user activation to account retention, expansion signals, and revenue without relying on vanity metrics.
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Unlock Real-Time Product Insights: Amplitude + OpenAI MCP in ChatGPT, Without BI Bottlenecks
Connecting Amplitude analytics to ChatGPT via OpenAI’s MCP brings product insights directly into the flow of work. I can ask natural-language questions about activation, retention, and…
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Product Analytics for Everyone: Master Funnels, Retention, and Conversion to Drive Growth
Product analytics becomes a superpower when it’s owned by the whole team, not just analysts. In this piece, I break down how funnels, retention, and conversion…
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How Amplitude AI Feedback Turns Noise into Product Signal You Can Ship With Confidence
Customer feedback is abundant, but reliable product signal is rare. With Amplitude AI Feedback, I turn fragmented qualitative input into evidence-backed insights tied to real user…
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A Quality System for Trustworthy AI-Assisted UX Research
Learn how to use AI for UX synthesis without weakening evidence, participant coverage, privacy, or the product decisions the work supports.
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From Sketch to Clickable Demo: My AI Prototyping Playbook to Build Apps in Hours
I share a practical playbook for turning napkin sketches into clickable AI prototypes in hours. You’ll see how I frame outcomes and MDEs, generate UI quickly,…
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Cut Time to Value, Boost Retention: My Proven Playbook for Activation, Growth, and Loyalty
Time to value is the strongest early signal of long-term retention and efficient product-led growth. By mapping a Minimum Path to Value, removing friction with smart…
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Inside Japan’s AI Marketing Shift: How 500 Teams Boost Efficiency, Results, and Careers
New research from Japan underscores how AI, anchored in disciplined analytics, is accelerating marketing efficiency, measurable results, and career growth. I break down why a unified…
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Turn Product Insight Into Growth: A Practical Decision Loop
A practical loop for combining behavioral data, contextual surveys, and focused experiments to improve product activation and retention.
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Product Analytics for Retention: A Practical Operating System
Define retention correctly, trust the instrumentation, find where value breaks, and turn weekly cohort reviews into focused product decisions.
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Browse topics
- AI Strategy (315)
- Generative AI (106)
- IT Leadership (33)
- Leadership (76)
- Product Management (344)
- Product Management Leadership (306)
- Uncategorized (32)
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