product discovery
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AI in Product Design: My Proven Playbook, Real Use Cases, and the Tools That Win Faster
AI in product design has moved from novelty to necessity, and the fastest-moving teams are weaving it through discovery, prototyping, and validation. I share a practical…
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From Concierge to AI Marketing Engine: Inside Mowie’s Document Hierarchy Playbook
SMBs don’t need a bigger team to market like pros—they need smarter systems. In this first-person breakdown, I unpack how Mowie evolved from a hands-on concierge…
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Automated Insights for Product Teams: Uncover Causal ‘Aha’ Moments in Minutes, Not Weeks
Automated insights change the analytics game by surfacing causal patterns and “aha” moments in minutes, not weeks. Instead of manual, exhaustive searches, I get ranked hypotheses…
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Product Analytics for Everyone: Master Funnels, Retention, and Conversion to Drive Growth
Product analytics becomes a superpower when it’s owned by the whole team, not just analysts. In this piece, I break down how funnels, retention, and conversion…
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From No-Code Hack to 10,000 Weekly Calls: Inside Perk’s Voice AI That Actually Works
A small Perk team turned a Make.com hackathon into a voice AI agent that makes 10,000+ weekly hotel verification calls—reducing failed virtual card payments and traveler…
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How Amplitude AI Feedback Turns Noise into Product Signal You Can Ship With Confidence
Customer feedback is abundant, but reliable product signal is rare. With Amplitude AI Feedback, I turn fragmented qualitative input into evidence-backed insights tied to real user…
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AI vs. Human Judgment in Customer Interviews: The Hard‑Won Lessons That Changed My Mind
I’ve changed my stance on using AI for customer interview analysis and synthesis after six months of hands-on experiments. AI raises the floor for beginners, but…
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Unlock AI Product Roadmaps: Essential Tools Every PM Needs to Prioritize and Ship Faster
The AI era demands roadmaps that learn as fast as your customers do. In this first-person playbook, I share how I connect AI strategy to product…
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25 High-Impact Career Paths for Software Engineers Beyond Coding: My Real-World Playbook
This first-person playbook shows how engineers can pivot into high-impact roles that go beyond coding while compounding their core strengths. I explain which skills transfer cleanly…
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How I Use ChatGPT to Supercharge Product Management: Workflows, Prompts, and PM Playbooks
ChatGPT has become a practical force multiplier in my product workflows, from discovery and strategy to delivery and growth. I use it to synthesize interviews, clarify…
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How We Built an AI Sleep Coach: CBTI, Voice AI, and a Product Playbook for Better Rest
I break down how Rest turned CBTI into a voice-first AI sleep coach that feels personal, safe, and effective. The team discovered a high-intent niche in…
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UX Product Management Career Playbook: Build Proof, Not Polish
A practical career playbook for connecting customer insight, UX decisions, product strategy, experiments, and measurable outcomes.
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From KPIs to Comebacks: How I Lead Through Setbacks with Curiosity, Care, and Discovery
Setbacks don’t disqualify high-performing product teams—they define and refine them. In this reflective review of an All Things Product episode with Teresa Torres and Petra Wille,…
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How I Use ChatGPT to Supercharge PM: Smart Workflows, Killer Prompts, and Real-World Wins
ChatGPT has become a quiet force multiplier in my product leadership—accelerating discovery, clarifying roadmaps, and sharpening stakeholder communication. I use it to draft PRDs, structure A/B…
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A Quality System for Trustworthy AI-Assisted UX Research
Learn how to use AI for UX synthesis without weakening evidence, participant coverage, privacy, or the product decisions the work supports.
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Global Invoicing Nightmares: Hard-Won Product Lessons on EU Tax, Compliance, and Customer Value
Global invoicing looks simple until one regulatory edge case blocks the very moment your customer tries to pay. In this episode, I unpack how EU tax…
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From Sketch to Clickable Demo: My AI Prototyping Playbook to Build Apps in Hours
I share a practical playbook for turning napkin sketches into clickable AI prototypes in hours. You’ll see how I frame outcomes and MDEs, generate UI quickly,…
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Cut Time to Value, Boost Retention: My Proven Playbook for Activation, Growth, and Loyalty
Time to value is the strongest early signal of long-term retention and efficient product-led growth. By mapping a Minimum Path to Value, removing friction with smart…
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Prototypes vs Products: How I De-risk Ideas Fast and Ship Reliable Value at Scale
Too many teams confuse prototypes with products—and pay for it later. I use prototypes to learn fast and reduce risk, and I treat products as promises…
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Build a Company You’ll Run Forever: Bootstrapping vs VC, PMF, and the Art of ‘Eating Glass’
Building a company you’ll run forever requires first principles decision making, founder-approach fit, and an unglamorous commitment to “eating glass.” In this commentary, I unpack how…
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