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Inside Amplitude’s ML Playbook: Practical Strategies for Smarter A/B Tests and Growth
Discover how I translate machine learning into practical product analytics wins. I share how MDE-driven planning and disciplined A/B testing unlock faster, defensible decisions. You’ll see…
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5 powerful ways I use Pendo MCP to bring product analytics into ChatGPT, Claude, and Cursor
Pendo MCP brings product analytics directly into Claude, ChatGPT, and Cursor, so insights follow me wherever I work. I can triage anomalies, prep discovery with behavioral…
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Unlock Confident Decisions with Bayesian Statistics: Smarter A/B Tests from Small Samples
When experiments stall due to low traffic, I turn to Bayesian statistics to convert sparse data into decision-ready insights. Instead of opaque p-values, I communicate intuitive…
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Inside My Product Marketing Playbook: Amplitude Analytics Tactics That Drive PLG Wins
This collection distills my most practical product marketing lessons into actionable steps you can apply right away. I show how to use Amplitude Analytics and behavioral…
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Meet Amplitude’s Always‑On AI Analysts: Instant Answers Without Dashboards or Reports
Manual dashboards, ad hoc reports, and replay review have long slowed decision-making for product, growth, and data teams. Always-on analysis changes that dynamic by turning questions…
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Amplitude Mobile Engagement: A Practical Activation Playbook
A practical system for using Amplitude guides, surveys, behavioral analytics, and controlled experiments to improve mobile activation and retention.
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Real-Time Answers in Slack and Teams: How Amplitude’s Global Agent Elevates Product Decisions
Bringing Amplitude Global Agent into Slack and Microsoft Teams lets my teams ask questions in-channel and get source-backed analytics, charts, and recommended actions like A/B tests—no…
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From Chaos to Clarity: My Proven Playbook to Scale an Analytics Taxonomy That Sticks
Too many teams drown in scattered events and conflicting metrics. I share the playbook I use to scale an analytics taxonomy that actually lasts: start with…
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Inside Partner Product Marketing: Lessons that Elevate Go-to-Market and Product-Led Growth
Partner product marketing is most powerful when it aligns product positioning, data-driven learning, and cross-functional execution. I share how I translate complex capabilities into outcome-led narratives…
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Deeper AI Integration, Clearer ROI: How Mature Deployments Redefine Support Economics
AI can deliver quick efficiency wins, but the real ROI emerges when it is deeply integrated into support workflows. As deployments mature, teams move from tracking…
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How to Turn MCP Product Data Into an Adoption System
A practical operating model for turning MCP product-data prompts into trusted decisions, accountable actions, and measurable adoption gains.
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Stop Measuring Output, Start Driving Outcomes: My February CDH Book Club Guide
This February, I’m hosting a “Continuous Discovery Habits” book club focused on Chapter 3: Focusing on Outcomes Over Outputs. You’ll get a practical, first-principles guide with…
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Stop Losing Customers: Predict Churn with Digital Analytics and Act Before It’s Too Late
Churn is predictable when we treat it as a forecasting problem and wire analytics into daily operations. I map leading indicators like activation, time-to-value, and feature…
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The Customer Feedback Playbook: AI-Powered Tactics I Use to Make Better Product Decisions
Customer feedback is my most reliable compass for strategy and execution. In this playbook, I show how to combine analytics, structured interviews, and AI to turn…
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Why Codeless Product Analytics Wins: Faster Insights, Fewer Bottlenecks, Bigger PLG Results
Codeless analytics removes instrumentation bottlenecks, so product teams answer questions in hours—not weeks. I explain what codeless analytics is, why (and how) Pendo supports it, and…
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AI-Powered Growth Loops: Transform Your PLG Product into a Self-Optimizing Engine
AI is reshaping product-led growth from static funnels into adaptive, compounding growth loops. I outline a practical blueprint: unify behavioral data, personalize in-app guidance with gen…
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I Built a ‘Pendo Wrapped’ in 10 Minutes with Pendo MCP to Boost Adoption and Delight Users
I used Pendo MCP to build a lightweight, narrative-style “Pendo Wrapped” in under 10 minutes, turning existing analytics into a compelling in‑app experience. By focusing on…
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4 Proven Ways to Keep Employees Informed and Engaged—from Onboarding to Lasting Adoption
Employee engagement improves when we treat internal tools like products with activation moments, in-app guides, and continuous discovery. I personalize onboarding with product tours, measure time-to-first-value,…
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Unlock Travel & Hospitality Growth: Product Benchmarks and Metrics Top Teams Rely On
Benchmarks transform intuition into a clear product strategy for travel and hospitality. In this narrative, I share the key product metrics I rely on—activation, search-to-book conversion,…
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Stop Choosing: Blend Inside-Out and Outside-In Thinking to Accelerate Product-Led Growth
Inside-out and outside-in thinking aren’t tradeoffs—they’re a flywheel for product-led growth. Blend a sharp product strategy with continuous discovery and real usage data to drive adoption…
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