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Stop Chasing Churn: How Behavioral Analytics Powers Proactive Retention in SaaS
Read more: Stop Chasing Churn: How Behavioral Analytics Powers Proactive Retention in SaaSChurn is a lagging indicator; by the time it shows up, it’s too late to save the relationship. I shift the focus upstream, using behavioral analytics to spot risk early and design proactive product and service experiences that reinforce value. By mapping journeys, defining activation, and building a transparent risk score, we trigger targeted in-app…
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Turn Customer Data into Real Experiences: What I Look For in a Brussels Strategy Partner
Read more: Turn Customer Data into Real Experiences: What I Look For in a Brussels Strategy PartnerProduct leaders don’t need more dashboards—we need partners who turn signals into experiences. In this piece, I share how I evaluate Brussels-based customer data strategy expertise that connects behavioral analytics, a unified analytics platform, and journey mapping directly to product strategy. You’ll find a practical checklist spanning data governance, privacy-by-design, identity resolution, experimentation, and retention…
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Unlocking AI Agents: The Real Barrier Is Readiness—Not Capability—Here’s How to Scale
Read more: Unlocking AI Agents: The Real Barrier Is Readiness—Not Capability—Here’s How to ScaleThe biggest barrier to scaling AI Agents isn’t model capability—it’s organizational readiness. I break readiness into five types (content, scope, procedural, data, execution) and show why most teams stall between guidance and full automation. The good news: many organizations are further along than they think; their constraints are concrete and fixable—APIs, data quality, documented processes,…
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Proven 3-Step Playbook to Quantify AI Agent ROI: Boost Revenue, Cut Costs, Reduce Risk
Read more: Proven 3-Step Playbook to Quantify AI Agent ROI: Boost Revenue, Cut Costs, Reduce RiskMeasure the real business impact of AI agents with a simple, repeatable framework. Define outcome-based KPIs tied to revenue, cost, and risk, then instrument journeys end-to-end to establish reliable baselines. Run disciplined experiments with holdouts and risk-adjusted ROI to separate signal from noise. Operationalize insights with Agent Analytics dashboards and product-led growth tactics like in-app…
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Amplitude Heatmaps Rebuilt: Rock-Solid Screenshots, Precise Placement, Smarter Scrollmaps
Read more: Amplitude Heatmaps Rebuilt: Rock-Solid Screenshots, Precise Placement, Smarter ScrollmapsAmplitude’s latest Heatmaps rebuild strengthens the reliability and precision I need to make confident product decisions. With more reliable screenshot capture and selector-based placement, I can attribute interactions accurately across dynamic, componentized UIs. Automatic device detection ensures insights reflect real usage contexts, while the redesigned scrollmap sharpens my understanding of attention and content placement. Together,…
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My Playbook for Safe AI Analytics in Financial Services: Compliance, Trust, and Real Workflows
Read more: My Playbook for Safe AI Analytics in Financial Services: Compliance, Trust, and Real WorkflowsFinancial services teams need AI analytics that are safe, governed, and genuinely useful in day-to-day workflows. I share how I evaluate platforms through the lenses of data governance, AI risk management, and regulatory compliance—without slowing product teams down. The goal is auditable, privacy-by-design capabilities and explainable AI that leaders can trust. Real value shows up…
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Scaling AI-Powered Customer Experience: Cross-Org Playbooks to Drive Product Impact
Read more: Scaling AI-Powered Customer Experience: Cross-Org Playbooks to Drive Product ImpactCustomer experience is a product strategy lever—especially when AI-powered solutions are in play. I outline a practical, cross-functional playbook that connects journey mapping, behavioral analytics, and A/B testing to accelerate activation and retention. By aligning product, data, and customer success around a unified analytics platform, teams can turn insights into measurable impact. I also share…
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Operator Unleashed: The AI Agent That Transforms Customer Ops across Fin and Intercom
Read more: Operator Unleashed: The AI Agent That Transforms Customer Ops across Fin and IntercomOperator is an AI Agent that works across Fin and the Intercom helpdesk to modernize customer operations. It analyzes real conversations, explains changing metrics, and automates weekly reporting so leaders don’t start from zero. It keeps your knowledge base accurate by drafting updates and new articles, all submitted as safe, reviewable proposals. It debugs Fin,…
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Escape the “It’s Just an LLM” Trap: Inside Operator, a Reliable, Actionable AI Agent
Read more: Escape the “It’s Just an LLM” Trap: Inside Operator, a Reliable, Actionable AI AgentOperator is a production-grade Agent that goes far beyond a well-prompted LLM. I share the architecture behind its purpose-built tooling (over 50 tools and 10 skills), a retrieval-first intelligence layer with semantic search and attribute awareness, and a safe, reversible action layer guarded by a proposal system. You’ll see how a hybrid conversational-plus-graphical UI drives…
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Our Operating Model Is the Product—Why We Built Product Partners to Accelerate Outcomes
Read more: Our Operating Model Is the Product—Why We Built Product Partners to Accelerate OutcomesCustomers don’t just buy features—they buy the way we work. That’s why we built Product Partners: to codify an operating model that unites product strategy, continuous discovery, delivery excellence, and go-to-market alignment. By integrating product trios, solutions engineering, and customer success, we accelerate user activation and retention with fewer handoffs. A unified analytics platform closes…
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How AI-Designed Enzymes and Agentic AI Could Finally Make Plastic Truly Recyclable
Read more: How AI-Designed Enzymes and Agentic AI Could Finally Make Plastic Truly RecyclableOnly 10% of plastic is recycled, largely because mechanical and chemical methods hit hard ceilings. I explore how AI-designed enzymes can break plastic back to original monomers—selectively, at low temperatures, and at industrial scale—unlocking true circularity. You’ll see how protein language models, multi-step agentic pipelines, and proprietary wet lab data enable an agentic AI scientist…
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Why I Bet on First-Time Executives: Inside Figma’s Playbook for AI, IPO Readiness, and Scale
Read more: Why I Bet on First-Time Executives: Inside Figma’s Playbook for AI, IPO Readiness, and ScaleFounders should bet on first-time executives—and there’s a proven playbook to make it work. Drawing on lessons from Figma’s journey, I break down how a first biz ops hire became CFO, why acting like a public company three years pre-IPO accelerates execution, and how AI is reshaping capital allocation and the CFO role. I cover…
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